Case Studies

Showcasing Dentsu Tracking technologies and client stories.

    HOLDING STATEMENT

    Holding Statement: Response to recent media articlesRéponse à des articles de presse récents Response to recent media articles Réponse à des articles de presse récents Our attention has been drawn to recent media articles and a communication sent by Member of the...

    Dentsu Tracking supports UK government in the fight against illicit trade with launch of new digital Track & Trace system

    Dentsu Tracking supports UK government in the fight against illicit trade with launch of new digital Track & Trace system The United Kingdom (UK) has a new Track & Trace system for tobacco products, established and operated by Dentsu Tracking. The system,...

    DENTSU IN THE NEWS : New track-and-trace operator to head up ‘groundbreaking’ illicit tobacco tool

    DENTSU IN THE NEWS : New track-and-trace operator to head up ‘groundbreaking’ illicit tobacco tool A “groundbreaking” tool in the latest fightback against illicit tobacco is to be spearheaded by new track-and-trace (T&T) operator Dentsu Tracking, betterRetailing...

    Digital Transformation is key to supporting Africa in the fight against illicit trade

    Digital Transformation is key to supporting Africa in the fight against illicit trade     The 6th EU-Africa Summit, a two-day meeting bringing together government leaders from the EU and more than 50 African countries, last week came to an end. The summit’s...

    UK Government appoints Dentsu Tracking as provider of the Digital UK Track & Trace System

    UK Government appoints dentsu Tracking as provider of the Digital UK Tobacco Track & Trace System   Illicit trade is a growing global problem that deprives national governments of vital revenues, undermines local economies, endangers public health and fuels...

    Breitling launches a blockchain-based digital passport for all its new watches, integrated by Dentsu Tracking

    Breitling launches a blockchain-based digital passport for all its new watches, integrated by Dentsu Tracking Breitling has announced that all new watches will now come with a blockchain-based digital passport, following the pilot project for their Top Time watch...

    HEAD Reveals Augmented Sales Tracking by Dentsu Tracking

    HEAD Reveals Augmented Sales Tracking by Dentsu Tracking HEAD France has launched a new campaign for digital traceability for its Sales Teams with an augmented sales tool provided Dentsu Tracking. The brand is launching the digital innovation to link each Sales Agents...

    Dentsu Tracking teams up with AIPIA, Smart Packaging Industry Association


    Dentsu Tracking teams up with AIPIA, Smart Packaging Industry Association As global interest in traceability for food and beverages grows, Dentsu Tracking is proud to announce its new membership as a supplier in the AIPIA (Active and Intelligent Packaging Industry...

    Dentsu Tracking Features on the OECD Observatory of Public Sector Innovation Platform

    Dentsu Tracking Features on the OECD Observatory of Public Sector Innovation Platform Dentsu Tracking is proud to feature in a case on the Observatory of Public Sector Innovation (OPSI) Platform of the Organisation for Economic Cooperation and Development (OECD). The...